News
Oktoberfest 2026: 19 Sep – 4 Oct on the Theresienwiese (16 festival days) · Oktoberfest.de Official 2026 Maß prices published: about €14.80–€15.90 in the big tents · City of Munich Official Oktoberfest 2026 poster motif has been chosen · City of Munich “A Liad für d’Wiesn 2026” public voting is open — pick the Wiesn song · City of Munich Wiesn setup underway: construction phases for the 191st Oktoberfest · Oktoberfest.de Family Days on Tuesdays: discounted rides until 19:00 · muenchen.de Oide Wiesn returns with historic tents, rides and traditional flair · muenchen.de Start of setup work for Oktoberfest 2026 - Oktoberfest.de · Oktoberfest.de 65 Oktoberfest Instagram Captions That You’ll Definitely Want To Tap Into - parade.com · parade.com MUNICH’S OKTOBERFEST 2026: BEER PRICES RISE AGAIN - tourism-review.com · tourism-review.com Oktoberfest 2026 preparations: No new records sought - Euronews · Euronews Beer prices at the Oktoberfest 2026 have been set - muenchen.de · muenchen.de Oktoberfest 2026: 19 Sep – 4 Oct on the Theresienwiese (16 festival days) · Oktoberfest.de Official 2026 Maß prices published: about €14.80–€15.90 in the big tents · City of Munich Official Oktoberfest 2026 poster motif has been chosen · City of Munich “A Liad für d’Wiesn 2026” public voting is open — pick the Wiesn song · City of Munich Wiesn setup underway: construction phases for the 191st Oktoberfest · Oktoberfest.de Family Days on Tuesdays: discounted rides until 19:00 · muenchen.de Oide Wiesn returns with historic tents, rides and traditional flair · muenchen.de Start of setup work for Oktoberfest 2026 - Oktoberfest.de · Oktoberfest.de 65 Oktoberfest Instagram Captions That You’ll Definitely Want To Tap Into - parade.com · parade.com MUNICH’S OKTOBERFEST 2026: BEER PRICES RISE AGAIN - tourism-review.com · tourism-review.com Oktoberfest 2026 preparations: No new records sought - Euronews · Euronews Beer prices at the Oktoberfest 2026 have been set - muenchen.de · muenchen.de

Official rate card · EUR

OktoberHub Official Pricing

Subscriptions, sponsored placements, lead gen, commissions, and growth tools for venues, shops, and partners across Oktoberfest season.

Secure checkout via Stripe and PayPal.

1. Vendor subscriptions

Annual billing includes 2 months free.

Free

OktoberHub Free

€0 / month

€0 / year (2 months free)

  • 1 listing
  • Basic profile
  • Enquiry inbox
  • Sepp AI discovery (limited)

Plus

OktoberHub Plus

€49 / month

€490 / year (2 months free)

  • Up to 3 listings
  • Booking enquiries
  • Basic analytics
  • Sepp AI referral traffic
Most popular

Pro

OktoberHub Pro

€119 / month

€1,190 / year (2 months free)

  • Up to 10 listings
  • 1 featured slot
  • Priority in search
  • Booking dashboard
  • Advanced analytics add-on ready

Premium

OktoberHub Premium

€299 / month

€2,990 / year (2 months free)

  • Unlimited listings
  • 3 featured slots
  • Homepage spotlight eligibility
  • 5% booking commission
  • Concierge support

Enterprise

OktoberHub Enterprise

Custom

Starting €9,990 / year

  • Unlimited listings & products
  • 5 featured slots
  • Dedicated partner manager
  • Negotiated commission
  • API & white-label options

Category pricing

Category pricing for specialized venues. Festival category sponsorship = 2× monthly rate.

Premium

Breweries Premium

Breweries Premium — top placement, homepage eligibility, and 5% commission.

€999 / month

€9,990 / year (2 months free)

Unlimited listings · 5% booking commission

  • Unlimited listings
  • 3 featured slots
  • Homepage spotlight eligibility
  • 5% booking commission
  • Concierge support
  • Breweries category placement
  • 5% booking commission

2–5. Advertising & AI

Sponsored listing priority score: Budget, Quality Score, CTR, Conversion Rate.

Sponsored listings

Daily €25 / day
Weekly €120 / week
Monthly €390 / month
Oktoberfest (16 days) €1,290 / festival

Homepage advertising

Product Monthly Festival
Hero Banner €2,990 €6,990
Large Banner €1,490 €3,490
Small Banner €790 €1,990
Homepage Featured Carousel €590 €1,490
Homepage Top Picks €490 €990

Category sponsorship

Festival sponsorship = double the monthly price.

Hotels €2,490 / month
Restaurants €1,990 / month
Beer Tents €3,490 / month
Tours €1,490 / month
Shopping €1,290 / month
Nightlife €1,790 / month

AI sponsored recommendations

Product Monthly Festival
Per category €790 €1,990
Enterprise AI Sponsorship — Max 3 sponsors per category €4,990

6–10 & 24. Campaigns & promos

Marketing campaign platform

Minimum campaign budget €300 · Platform management fee 10%.

Starter
€500
Growth
€1,500
Professional
€3,000
Enterprise
€10,000+

Featured collections

Join collection €149 / month
Premium collection €349 / month
Homepage collection €590 / month
Festival collection €990 / festival

Seasonal promotions

Opening Weekend €690
First Week €990
Closing Weekend €790
Entire Festival €2,490

Event promotion

Basic Event €79
Featured Event €199
Homepage Event €399
Festival Featured Event €990
Push Notification Add-on €149
Newsletter Add-on €199

Coupon marketplace

Basic Coupon Free / month
Featured Coupon €49 / month
Homepage Coupon €149 / month
Festival Coupon €299 / festival

Dynamic pricing add-ons

Homepage Boost €99 / day
Category Boost €49 / day
AI Boost €79 / day
Weekend Boost €149 / weekend
Opening Weekend Boost €299 / weekend
Closing Weekend Boost €249 / weekend

11–13. Leads & commissions

Lead generation

Hotel Lead €18 / lead
Restaurant Reservation €8 / lead
Group Reservation €35 / lead
Corporate Event €75 / lead
Property Lead €45 / lead
Tour Lead €15 / lead

Lead packages

100 Leads €1,200
500 Leads €5,000
1000 Leads €9,000

Booking commission

Hotels 10%
Restaurants 8%
Tours 10%
Activities 12%
Properties 8%
Premium Vendors 5%
Enterprise Negotiated

Marketplace commission

Products 12%
Premium Vendors 8%
Enterprise 5%

Marketplace listing fees

Listing Fee Free / month
Featured Product €99 / month
Homepage Product €299 / month

14–18 & 23. Tools & media

Business analytics

Basic Included
Advanced Analytics €39 / month
Professional Analytics €99 / month
Enterprise Analytics €299 / month

Email marketing

Starter €99 / month
Growth €299 / month
Enterprise €999 / month
Individual Campaign €149 / campaign

Push notifications

Single Push €149
Geo-targeted Push €299
Festival Push €590
Homepage Push Campaign €990

Sponsored editorial

Article €790
Premium Story €1,490
Video Story €2,490
Homepage Editorial €3,490

Sponsored search keywords

Minimum bid €0.75 CPC · Recommended €1.50–€3.00 · Minimum monthly budget €300.

Keyword CPC
Hotels €4
Beer Tent €5
Restaurant €3
Hotel Near Oktoberfest €6

API subscription

Starter €49 / month
Growth €199 / month
Business €499 / month
Enterprise €1,999 / month

19–21. Verification & partners

Business verification

Verification €99 / year
Priority Verification €199 / year

White label partner portal

Setup Fee €4,990 setup
Monthly €499 / month
Enterprise €999 / month

Corporate sponsorship

Bronze €9,900 / year
Silver €19,900 / year
Gold €39,900 / year
Platinum €74,900 / year
Title Sponsor €149,000 / year

Grow with OktoberHub

Ready to reach Wiesn guests?

Start with a vendor plan or talk to us about sponsorship, enterprise, and festival packages.